Knowledge Base
The U.S. Political Personality (I): Parties
Turbulent Campaigners lean Democrat. Assertive Executives lean Republican. How personality predicts party affiliation.
Frugality by Personality Type
Are you a saver or spender? Defenders are the most frugal personality type – Campaigners? Not so much.
Mirror, Mirror: Body Image by Personality Type
Are you satisfied with the way your body looks? How personality shapes your body image – and self-worth.
When the Going Gets Tough: How Different Personality Types Deal with Challenges
When life gets hard, do you push through – or quit and pivot? See how different personality types deal with challenges.
Personalities and Job Loss
Fired? Laid off? How Sentinels, Diplomats, Analysts, and Explorers cope differently with job loss.
Playing Against Type
Analysts in HR. Diplomats in cutthroat sales. What happens when your career doesn’t fit your personality – and how to thrive anyway.
Finding Authenticity
True authenticity isn’t about ignoring social norms – it’s balancing your core self with healthy adaptation.
What Does a Genius Look Like?
Analyst genius: disciplined discovery. Diplomat genius: uplifting humanity. Sentinel genius: practical mastery. What genius looks like for each Role.
Women, Glass Ceilings and Personality Types
Why are women still so rare in the corner office? Personality traits – and perception – may be part of the story.