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16Personalities的標志由 16 個點組成，它們分別呈現出紫色、藍色、黃色和綠色這四種不同色彩，共同組成一個圓形，且按顔色清晰地劃分成了四個不同的群組。這 16 個點形象地代表著 16 種各异的人格類型。在圓圈內部，四個更大且顔色相同的點代表了更廣泛的人格角色。
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