Beetlejuice, Beetlejuice, Beetlejuice!

With Halloween quickly approaching, we at 16Personalities thought we’d use this spooktacular time of year to look at some beloved scary movie characters using personality theory. Let’s talk about one of the creepiest, and definitely the zaniest, known most of all for his name, repeated three times: Beetlejuice…Beetlejuice…Beetlejuice! (Although the character’s name is properly spelled “Betelgeuse,” as fans will note.) If you haven’t had the chance to check out the film Beetlejuice, you might want to watch it before you dive into this article, not least because it’s a wickedly entertaining movie.

Betelgeuse is a despicable character in the best way possible. With only 17 minutes of screen time, he makes manipulation, lechery, and desperation into something funny and lighthearted. He completely disregards social etiquette time and again to fulfill his own needs. Despite constant failure, he remains boisterous and completely unapologetic in his actions – famed Assertive qualities – with little to no hope of redemption. (Which might be why he seems completely uninterested in being redeemed).

It’s fair to say that Betelgeuse is extremely Extraverted. In our model, Extraverted personality types gain energy from outer stimuli and need to seek them out to perform well. Introverts, on the other hand, are more sensitive and need to escape the same stimuli. Betelgeuse is not escaping anything or anyone: In fact, he’s desperate to bring people into his miniature cemetery. Once he has an audience, he’ll do anything to “get their business”, and isn’t afraid of begging to entice them to stay. Of course, his complete disrespect for boundaries – kissing Barbara Maitland at first meeting, and then asking her husband Adam if she’s available, for example – understandably drives company away. He prioritizes his own need for external validation over the comfort of any prospective friends.

Even if he did have friends, Betelgeuse would have probably steamrolled over their feelings by now – making the case for a strong Thinking trait. Betelgeuse demonstrates virtually zero ability to read the emotions of others, and it may not even occur to him to do so. This lack of emotional awareness is common for Thinking personality types, though Betelgeuse’s obtuseness is exceptionally bad. For him, empathy is at best a tool to help him further his own goals. Consider the manipulation of Lydia during the exorcism of the Maitlands: “I’ll help you,” he says, “but you gotta do something for me”; that something is a marriage pact that will allow him to freely roam the land of the living. Never mind that Lydia is 14 years old and Betelgeuse is so old that he lived through the Black Plague. This doesn’t even account for the complete lack of concern for the state of the Maitlands mid-execution.

Betelgeuse does stop the execution, with a quick-thinking mind that can be attributed to his Prospecting trait. Throughout the entire film, Betelgeuse proves himself to be fast-acting and creative in his schemes. By his own admission, he “has no rules,” and this is reflected in how he treats others as well as himself. He wanted to make his own decisions, so he left his assistantship to a Netherworld social worker to become a freelance bio-exorcist, and then used methods so unsavory that other undead felt the need to warn others against him.

In relationships, Betelgeuse is also non-committal and takes pleasure in his bachelor-hood: Consider his excitement for visiting a brothel (personality type theory can’t explain everything), as well as his brief reluctance to marry Lydia – despite it being his idea. He takes a moment to discuss it with himself – “I always said if I was gonna do it, I was gonna do it once and that was it” – and then reaches into his pocket, pulls out his ex-wife’s rotting finger, removes her wedding ring and slides it onto Lydia’s finger. This spur-of-the-moment decision-making is a theme for Prospecting types.

The final core trait needs some added consideration: Is Betelgeuse an Intuitive type or Observant type?

Debaters and Entrepreneurs have many common attributes: highly daring and active, they also share the ability to generate effective plans practically out of thin air. Arguably, Betelgeuse is a Debater because of how unconventional his plans are: While Observant personality types are perfectly capable of creativity, a highly Observant person is more likely to opt for a practical method – like blunt force trauma – over the more elaborate “making themselves into a giant snake to destroy the living.” (Though it is important to point out that this is a Tim Burton film, and practicality or plausibility is of little importance).

On the other hand, we might look at Betelgeuse’s focus, mostly on furthering his business and chasing women. While Debaters may also consider these things, Entrepreneurs are more inclined to do so. Individuals with the Observant personality trait focus on the real world and things happening around them. They enjoy seeing, touching, feeling, and experiencing – and leave high-minded theories to others. They want to focus on the present, instead of idly wondering “why?” That last part is important: Betelgeuse doesn’t consider the consequences of his actions, and isn’t likely to ruminate on a situation for long.

Whether he’s a Debater or an Entrepreneur, one thing is for sure: All attention (for better or worse) is on him as soon as he enters the room. His devil-may-care attitude propels him forward as he unabashedly samples from all that life – and the afterlife – can offer.

But don’t just take it from us: Do you think the infamous Betelgeuse is an Intuitive or an Observant personality type (Debater or Entrepreneur)? Or something completely different? Let us know in the comments below!

10 months ago
So is keeping one trait up to debate a reoccurring thing now?
10 months ago
Perhaps the purpose is to trigger discussions in the comment section
10 months ago
I imagine it's super hard to type fictional characters. Sometimes there just isn't a clear line because they're written as both. Now if writers used 16Personalities archetypes to write their characters...
10 months ago
Huh... that's interesting. I'm not sure. Usually, I find the intuitive/observant split to be pretty obvious when categorizing.
Old Church Slavonic
10 months ago
I've never seen the movie, but if it's anything like said, I could believe this. V will reawaken on Halloween.
10 months ago
So... did she?
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